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"No" can be a good thing too

Purity and quality are

our guiding principles.

No PPD
No PTD
No Artificial Dyes
No Amines
No Ammonia
No Peroxide
No Resorcinol
No Sulfates
No Parabens
No Phthalates
No GMO
No Gluten
No Soy
No Nano
No Animal Testing
No Petroleum Based Ingredients
No Dioxanes
No PVC
No EDTA

"Your product is wonderful! My scalp feels better and I feel better in general. The color is great. I have looked for something like this for years and years. Thanks for getting this out there." —B.P. (Minnetonka, MN)